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Hi, I'm
Chloe Chen.
A PRODUCT DESIGNER
Based in Taipei, creating intuitive, aesthetically products and enhancing brand appeal.
I am passionate about helping people clarify problems and find meaning through design.
FEATURED PROJECTS
2022-2023
Identified the most suitable solutions through design optimization and experimental testing to increase section CTR.
A/B testing｜Design Proposals｜Layout Testing
2021-2022
Provided an interface-based product submission tool to reduce human resource management and maintenance.
Backend System｜Improved Efficiency｜Design Consistency｜
User Testing｜Rapid Iteration
2020-2021
Established a systematic content structure to enhance platform exposure and conversion rates.
Increased Exposure, Ranking, CTR｜Optimazed Content Presentation｜Information Architecture
2021
Established systematic content production services to increase platform trust and conversion opportunities.
Frontend Exposure and Traffic Redirect｜SEO｜Enhanced Trust｜Backend System｜Improved Efficiency
2023
Explored pain points, uncovered insights, and helped clarify goals and adjusted execution direction.
Questionnaire Design｜Interviews｜Identified Pain Pionts
2023
Enhanced brand style through filter design to increase brand exposure and created community engagement.
Filter Design｜Brand Style Shaping
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